Shannon O'Brien, Founder of Bright Buoy

Bright Buoy is a women-owned freediving brand based in Hawaii. Its founder is a diver herself, and she started the company after getting tired of how plain most dive gear looks. Her goal was gear that performs well and also has personality.

Each product is chosen for how well it holds up, how good it looks, and how easy it is to spot in the water. The result is gear that works hard and stands out.

The brand is especially for women divers who want to feel confident and express themselves underwater, whether they're on a reef, swimming near sharks, or just floating in the quiet. Bright Buoy draws its energy from the islands and the freediving community that supports it.